The acceleration of digital adoption and tech infrastructure business to either adapt and evolve, or dissolve. Industry agnostic - and humbling overall.

Currently, we’re witnessing the closure and fall of the countries media publisher titans. And for some reason, there is shock amongst the industry. You didn’t need clairvoyance to receive the vivid premonition that it was not a matter of IF but rather WHEN traditional media models would cease to exist.

Humanity is more consciously aware of how they are communicated to and undermining intelligence in an era where information is historically more accessible than ever before, is a volatile playground whilst injustice and inequality is brimming to the collective surface.

We need to look deeper than the surface , connecting is not just segmenting and acquiring with ‘targeted relevancy’ because spoiler alert: we’re about to jargon-out. Innovation is birthed from chaos.